<img alt="" src="https://secure.leadforensics.com/150446.png " style="display:none;">
Go to top icon

Customer Data Platform for a Leading Medical Solutions Provider

Casestudy Data Platform CRM Web Application

The client is a global medical products and technologies company that specializes in creating solutions to manage chronic conditions. With a strong market presence across the globe in advanced wound care, ostomy care, continence care, and infusion care, they are committed to delivering a variety of clinical and economic benefits to improve patient outcomes and reduce the total cost of care.

e-Zest has helped them build an enterprise-wise Customer-Data-Platform (CDP) to optimize all the customer-facing functions like Sales, Marketing, and Customer-support. The platform collects data from 100+ data sources like Customer-facing websites, CRM, Digital content systems, mobile apps, etc., to enable customer-facing teams to obtain insights on their customers.

The platform enabled them to obtain:

  • Single/360degree Customer View
  • Customer Analytics
  • Customer Personalization
  • Sales Insights
  • Marketing Initiative Effectiveness
  • Decision Automation

e-Zest was involved in the project from the early stages to help the client make technology and process decisions by building a CDP with industry best practices.

Tech stack: Snowflake, Fivetran, DBT, PowerBI, Google Analytics, Azure DevOps, Active Batch, Splunk

To know more, fill out the form and download the detailed case study.

e-Zest is a leading digital innovation partner for enterprises and technology companies that utilizes emerging technologies for creating engaging customers experiences. Being a customer-focused and technology-driven company, it always helps clients in crafting holistic business value for their software development efforts. It offers software development and consulting services for cloud computing, enterprise mobility, big data and analytics, user experience and digital commerce.