---
title: Engage Customers with Microsoft Technology
description: Research suggests retaining customers is less expensive than acquiring new ones. Acquiring a new customer can be up to 7 times expensive as compared to retaining an existing customer. This demonstrates, businesses face particular challenges in engaging existing customers and acquiring new ones.
image: https://www.e-zest.com/hubfs/Banners/Social/01%20Digital%20Operations%20web.png
---
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# Engage Customers with Microsoft Technology
[](https://cta-redirect.hubspot.com/cta/redirect/744339/1c80e2a3-3331-4fa1-8a3e-b06bc506baa0)
Every competitive business would want to retain its existing customers as a proof of brand loyalty and promotion. Digital services play an increasing role in everything we do as it provides the opportunity to grow, adapt, and evolve to meet the changing needs of your customers and the new business opportunities of tomorrow. The “Engage customers” pillar focuses on how to achieve customer acquisition and loyalty using a smart platform that enables personalized experiences.
e-Zest helps you build products and solutions around digital transformation that offer new ways of connecting people, data, and process that create business and customer value.
We help the businesses do the following actions in order to encourage customer engagement:
- Understand competitive landscape, price-performance expectations, innovations happening at every corner of the globe and tap it to engage meaningfully with your customers
- Develop targeted information with context, location, customer’s background and aspirations
- Customer loyalty versus each day innovation for building value and bettering relationship
- Advisory engagement where customers love you
- Create mobile first world. Part of customer's life every day
- Maintain data privacy and safety
We leverage our expertise and our experience in Microsoft technologies to bring you solutions that help you engage customers from anywhere, any device. If you are interested in learning more about our offerings on customer engagement with Microsoft technology stack, please write to us at [info@e-zest.com](mailto:info@e-zest.com). You could also tweet us at [@ezest](https://twitter.com/ezest).
**Our Success Story:**
- [Marketing Automation and Knowledge Management](https://www.e-zest.com/migrating-from-sharepoint-2013-to-sharepoint-2016)
## Other related services
- [Transform Products and Services with Microsoft Technology](https://www.e-zest.com/transform-products-and-services-with-microsoft-technology)
- [Empower Employees with Microsoft Technology](https://www.e-zest.com/empower-employees-with-microsoft-technology)
- [Optimize Operations with Microsoft Technology](https://www.e-zest.com/optimize-operations-with-microsoft-technology)
## Related Insights
### [ Work Building scalable enterprise digital commerce for a global pharma giant Digital transformation around the e-commerce services across multiple geographies and business divisions for a globally leading pharma company.](https://www-e-zest-com.sandbox.hs-sites.com/building-scalable-enterprise-digital-commerce-for-a-global-pharma-giant)
### [ Work IoT solution for modular smart-cases A smart-case typically houses a battery pack, the main controller board and the electromechanical components that interface with the buttons/ports of the phone/tablet that fits into it. The need was to develop uniform solution across various platforms Android to Windows-based tablets and phones.](https://www-e-zest-com.sandbox.hs-sites.com/iot-solution-for-modular-smart-cases)
### [ Work Enabling unified experience with headless Magento and AEM for a Fortune 500 healthcare giant The client was looking for modern B2C e-commerce that would provide flexibility to the marketing team and unify end-user experience.](https://www-e-zest-com.sandbox.hs-sites.com/enabling-unified-experience-with-headless-magento-and-aem-for-a-fortune-500-healthcare-giant)
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e-Zest is a leading digital innovation partner for enterprises and technology companies that utilizes emerging technologies for creating engaging customers experiences. Being a customer-focused and technology-driven company, it always helps clients in crafting holistic business value for their software development efforts. It offers software development and consulting services for cloud computing, enterprise mobility, big data and analytics, user experience and digital commerce.
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