---
title: CaseStudy Increasing E-commerce Sales with Gen AI Product Recommendations
description: Learn how e-Zest's solution seamlessly integrated with the client’s platform and incorporated advanced Generative AI models for personalized product recommendations.
image: https://www.e-zest.com/hubfs/case_study/Casestudies/Gen%20AI/Web/Increasing-E-commerce-Sales-with-Gen-AI-Product-Recommendations_2x_2560x1334.jpg
---

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  #### Elevating Product Engineering with AI and ML

  As technology evolves and customer choices broaden, there is an increasing ...

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  #### e-Zest – An Accion Labs Company gets Recognition as a Contender in the ISG Provider Lens™ Study on Digital Engineering Services 2024

  We are delighted to announce that e-Zest – An Accion Labs Company has been ...

  [Read more](https://blog.e-zest.com/news/e-zest-an-accion-labs-company-gets-recognition-as-a-contender-in-the-isg-provider-lens-study-on-digital-engineering-services-2024)
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  #### e-Zest Solutions supports Digital Pune Mission

  **Pune, India:** e-Zest Solutions, a leading digital technology innovation ...

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# Increasing E-commerce Sales with Gen AI Product Recommendations

Casestudy KAPS Gen AI E-commerce Platform

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**Client Overview**

The client, a prominent e-commerce company known for its commitment to quality and innovation, was struggling to provide customized product recommendations to its customers. Lack of personalized suggestions resulted in high cart abandonment rates, customer dissatisfaction and lost revenue.

To help them overcome these challenges, e-Zest introduced a Knowledge Assistant powered by the KAPS framework. This solution seamlessly integrated with the client’s platform and incorporated advanced Generative AI models for personalized product recommendations.

 The results? 

- 27% increase in conversion rates
- 18-point boost in customer satisfaction scores (CSAT)
- Approx. 35% reduction in cart abandonment rates

***Fill out the form and download the detailed case study to know more.***

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