Senior Marketing Associate (Immediate Joining)
Pune
- Website Management
- Email Marketing
- Event Management
- Collateral Creation
We are looking for a Senior Marketing Associate with 4-5 years of experience to join our Marketing team.
Responsibilities
- Managing end-to-end campaign management, working closely with BU leaders to align strategies with business objectives
- Tracking and reporting on the effectiveness of marketing campaigns, providing insights and recommendations for improvement
- Developing and executing marketing campaigns across various channels, including digital, social media, and email marketing
- Overseeing end-to-end website management, collaborating with developer to ensure seamless website performance, updates, and user experience
- Coordinating with cross-functional teams to align marketing efforts with business goals
- Analyzing market trends and competitor activities to inform marketing strategies
- Managing the creation and distribution of marketing content, including blogs, newsletters, and promotional materials
- Collaborating with external agencies and vendors to execute marketing initiatives
- Supporting the planning and execution of events, webinars, and other marketing activities
- Contributing to the development of marketing strategies for product launches and brand awareness campaigns
- Maintaining up-to-date knowledge of industry trends and emerging marketing technologies
Requirements
- 4-5 years of experience in marketing
- Excellent communication and interpersonal skills
- Proven experience in the IT/Tech industry, with an understanding of technology trends and the ability to translate complex tech concepts into compelling marketing messages
- Experience in managing end-to-end campaign management, working closely with BU leaders
- Expertise in website management, with hands-on experience collaborating with developers
- Proficiency in HubSpot and other marketing CMS and tools
- Bachelor's degree in Marketing, Business, Communications, or a related field
- Strong project management skills with the ability to handle multiple projects simultaneously
- Proficiency in marketing automation tools such as HubSpot, along with experience in other CMS and CRM systems
- Analytical mindset with the ability to interpret data and make data-driven decisions
- Experience working in a fast-paced environment with a strong attention to detail
- Ability to work collaboratively in a team and independently when required
