Building scalable enterprise digital commerce for a global pharma giant
Digital transformation around the e-commerce services across multiple geographies and business divisions for a globally leading pharma company.
Many people view UX and Marketing as two different things. However, the two functions go completely hand-in-hand. At a time when UX is becoming increasingly important in a digital landscape, marketers need to understand and leverage it to deliver compelling experiences to customers and prospects.
In fact, UX is critical to any marketing campaign. When you design a marketing campaign, your prospects (or customers) interact with your brand. That interaction can be made memorable through great UX. A good UX makes the customer stick to your brand and guides them through the marketing funnel.
By investing in UX, marketers can make sure that customers experience their brand consistently across platforms. This also improves the social engagement rates and increases leads and sales. By actively monitoring customer behavior, marketers can make small tweaks to their UX strategy to increase conversion. Moreover, a good UX will also make your business stand out in the sea of brands and social messages.
We at e-Zest understand that UX is more than just design. We work actively with marketers to deliver robust UX solutions that help them improve the effectiveness of their marketing campaigns. We help combine the power of the two functions to build solutions that your customers will fall in love with.
To get started with our UX solutions for marketing, write to us at firstname.lastname@example.org.
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e-Zest is a leading digital innovation partner for enterprises and technology companies that utilizes emerging technologies for creating engaging customers experiences. Being a customer-focused and technology-driven company, it always helps clients in crafting holistic business value for their software development efforts. It offers software development and consulting services for cloud computing, enterprise mobility, big data and analytics, user experience and digital commerce.